Local SEO Pricing for Home Service Contractors
Published prices, clear deliverables and no yearlong contracts. Every plan includes Local SEO, Google Business Profile management, Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO), because they work best together.
Founding-client offer: 30% off your first three months
LocalPulse SEO launched in 2026, and I’m taking on five founding clients. You get 30% off your plan for the three-month minimum term. In return, I ask for permission to share your results as a case study, plus a short testimonial, once there’s something worth sharing.
Local SEO + AI Search plans
Basic
$1,099 /mo
Founding: $769 for months 1–3
- Getting the foundation right
- 1 blog post · 4 profile posts
- 1 service page optimized a month
- 3 new citations a month
- 25 keywords tracked
- Quarterly AI visibility check
Advanced
$1,499 /mo
Founding: $1,049 for months 1–3
- Growing in a competitive area
- 2 blog posts · 6 profile posts
- 2 service pages optimized a month
- 5 new citations a month
- 50 keywords tracked
- Monthly AI visibility check
- Quarterly strategy call with me
Premium
$1,999 /mo
Founding: $1,399 for months 1–3
- Leading your market
- 4 blog posts · 8 profile posts
- 2 service pages plus 1 new page
- 10 new citations a month
- 100 keywords tracked
- AI visibility check plus 3 competitors
- Monthly strategy call with me
Full comparison
| Basic | Advanced | Premium | |
|---|---|---|---|
| Monthly price | $1,099 | $1,499 | $1,999 |
| Founding price (months 1–3) | $769 | $1,049 | $1,399 |
| Best for | Getting the foundation right | Growing in a competitive area | Leading your market |
| Google Business Profile (1 profile) | ✓ | ✓ | ✓ |
| Profile posts / month | 4 | 6 | 8 |
| Profile photo uploads / month | 5 | 10 | 15 |
| Blog posts / month | 1 | 2 | 4 |
| Service pages optimized / month | 1 | 2 | 2, plus 1 new page |
| New citations / month | 3 | 5 | 10 |
| Brand mentions / month | 1 | 2 | 3 |
| Local link outreach | — | 1 earned link target / quarter | 1 earned link target / month |
| AI visibility check | Quarterly | Monthly | Monthly, plus 3 competitors |
| Map ranking grid scan | Quarterly | Monthly | Monthly |
| Review-request system | — | Set up | Set up and tuned monthly |
| Keywords tracked | 25 | 50 | 100 |
| Strategy call with me | — | Quarterly | Monthly |
| Monthly report | ✓ | ✓ | ✓ |
Every plan includes
Month 1: audit and 90-day plan
A full audit of your Google presence and a clear plan for the first three months: what we’ll fix, what we’ll build and in what order.
Google Business Profile
Categories, services, service areas, attributes and photos set up correctly, then kept active with posts, photo updates, Q&A monitoring and review replies.
Website fixes
Technical fixes, plus improved titles, descriptions, headings and internal links on the pages that matter most.
Answer Engine Optimization
Answer-first sections, FAQs and schema markup so Google and voice assistants can use your pages as the answer.
Learn more →Generative Engine Optimization
Your business details kept consistent across the web, plus brand mentions on platforms AI tools rely on, so ChatGPT, Perplexity and Gemini have accurate information to recommend you.
Learn more →A monthly report you can read
What was done, what changed and what’s next, in plain English. You can check every deliverable.
Direct access to me
Replies within one business day, during US business hours. You work with the person doing the planning, not an account manager.
Your accounts stay yours
Your Google Business Profile, analytics and website logins stay in your name. If we stop working together, you keep everything.
No lock-in after month 3
A three-month minimum while the foundation is built, then month to month. Change plans or stop at the start of any month.
Other services and add-ons
Prefer to browse by service instead of by plan? See all services →
| Service | Price | Type |
|---|---|---|
| Google Business Profile Management (profile only, no blogs) | $300 / month | Monthly, 3-month minimum |
| Google Business Profile Setup and Optimization | $350 | One-time |
| Local SEO Audit: a full, prioritized audit you can act on | $400 | One-time |
| Extra blog post | $150 each | Add-on |
| Additional Google Business Profile | $350 setup + $300 / month | Add-on |
| Citation audit and cleanup | $200 | One-time |
Pricing FAQ
Why is there a three-month minimum?
Local SEO takes time to show results. The first month goes into the audit, fixes and setup, and the effects of that work build over the following months. After three months, you continue month to month and can stop anytime.
Can I change plans later?
Yes. After your first three months, you can move up or down between plans at the start of any month.
Why can’t I buy AEO or GEO on their own?
AI tools and answer boxes depend on the same foundation Local SEO builds: an accurate profile, a clear website and consistent listings. Selling them separately would mean doing half the job, so they’re included in every plan.
Do you guarantee a number of backlinks?
No. Earned links, such as a manufacturer’s dealer page, a trade association or a local sponsorship, depend on other people saying yes. Your plan includes the outreach work, and your report shows every attempt and every link earned. I don’t use paid links or link networks, because they put your site at risk.
Do you guarantee rankings?
No. Nobody outside Google can promise a position, and Google’s own guidance warns against anyone who does. What I guarantee is the work: every deliverable in your plan, done each month and reported clearly.
What does the founding-client discount require?
Permission to share your results as a case study and a short testimonial, once there’s something worth sharing. The 30% discount applies for your first three months. Five spots are available.
How do local SEO agencies decide what to charge?
Most price by the amount of monthly work involved: content, citations, profile management, technical fixes and reporting all take time, and more competitive markets usually need more of it. That’s why my plans are tiered by deliverables (blogs, citations, profile posts) rather than by a flat rate, so you can see exactly what a higher price buys.
Not sure which plan fits?
Book a free audit. Within 3 business days, I’ll have it ready, then on a call I’ll show you where your business stands on Google and recommend a plan, or tell you honestly if you don’t need one yet.